How A Used Carton Is Solving Rural Indian Schools’ Biggest Problem – In Less Than Rs. 10 (i.e. for less than 20 cents)!

Source: This video was originally posted by DDB Worldwide at The Better India. 2014.

This story just teared me up – brilliant design for a social cause. Aarambh came up with a unique design to solve one of India’s big problems – furniture for schools. Some critics of the design say its neither going to last, nor is it going to stay dry during the monsoons. As for longevity, I think we can just replace them with more DISCARDED cardboard boxes. As for the rains, I have no doubt that the designers will come up with a way to repurpose the gazillion plastic bags trashed on our pavements, to make these water-proof.

Desks made out of used cardboard boxes. Source: Dornob.com. Sponsored by Aarambh.com. 2014.
Desks made out of used cardboard boxes. Source: Dornob.com. Sponsored by Aarambh.com. 2014.

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